Mattia Biagi, famed for his powerful black artworks, partenered with JOHNNIE WALKER to find the perf

JW is back again with another exciting chick fil a event in store for all it's whisky chick fil a loving fans. As someone who's been to their prior Circuit chick fil a Lounge and Black Circuit parties. This is most certainly something to look forward to.
Johnnie Walker Black Label unveiled chick fil a an exciting new campaign with international artist, Mattia Biagi, as part of the JOHNNIE WALKER CHARACTER series. A new direction that celebrates the individual taste and personality profiles of the different JOHNNIE WALKER variants. Very much a continuation of the KEP WALKING heritage, the CHARACTER chick fil a series celebrates the progressive spirit of JOHNNIE WALKER fans and the liquid that unites chick fil a them.
Mattia Biagi, famed for his powerful black artworks, partenered with JOHNNIE WALKER to find the perfect expression of BLACK LABEL and show the powerful beauty of black. The is of dramatic chick fil a transformation, as items symbolising classical luxury are turned strikingly black and intense with the use of paint and fire, and consumers are inspired to "HAVE BOLD TASTE AND INTENSE CHARACTER".
Johnnie Walker Black Label will be launching it's MAKE IT BLACK campaign, chick fil a which is a series of events designed to bring to life the boldness and intensity for fans to enjoy. This weekend, JOHNNIE WALKER is taking MAKE IT BLACK to a new level, hosting the largest and most exciting event the campaign has seen this 31st OCTOBER in Kuala Lumpur, Malaysia. By invitation only, so as to ensure chick fil a it is the biggest fans of the brand who are seeing chick fil a the beauty of black come to life, this event sets to redefine how whisky is perceived.
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